Entries Tagged as ‘Blogging’

June 22, 2008

Bloggers: Quantity VS Quality

Blame it on work. I have been unable to do much outside of work. Now that I am taking a short break, I can start writing..
Several topics and thoughts went through my mind the last few days and I shall try to jot them down in this and next couple of posts.
One of my colleagues [...]

March 22, 2008

PR and Social Media in Asia

I stumbled upon this wiki on social media when I was doing random surfing this morning about PR in Asia. It is really quite interesting and I believed it is put together by some university students.
I’ve been invited to a couple of social media events/ gatherings and the discussion topics have always been focused on which tools/ networks/ [...]

March 8, 2008

Are we really influencing our audiences?

My stack of new books from Amazon.com had arrived! I am now flipping through Seth Godin’s Meatball Sundae and Brian Solis & Geoff Livingston’s Now is Gone.

Both have some really interesting points about new media and new media marketing. Since I have not finished reading them, I shall reserve any comments for now. Both are definitely worth reading!Recently, [...]

November 20, 2007

The National Heritage Board campaign

This morning, Walter, the Communications Director of the National Heritage Board (NHB) was sharing with me a new initiative that they are rolling out.
I am one of those who had always think of museums and anything that has the word “heritage” as “boring and old”.
So, imagine my surprise when I first met Walter at [...]

November 12, 2007

1,2,3,4,5.. I can count the times I’ve been there

library@orchard (pt 1)
I have not been writing much lately (the last post was written 31st October) although I’ve been replying people who dropped their comments. I’ve been trying to finish up various events in my current company, take a break and start my new job! Thank you all my dear friends and blog [...]

October 31, 2007

Look! No ads on the blog!

Recently, someone asked me if I would like to put up some ads on this blog and earn some money. I said no. The person asked “why not?” For a few seconds, I was not sure how to reply. I went with a “well, I like my blog’s cleanliness as it is now and [...]

October 15, 2007

Blog Action Day - Look Great Saving the Environment

Last month, I signed up at the Blog Action Day to join some 16000 over bloggers worldwide to blog about any environmental issue on the 15 October 2007. This definitely makes an interesting case study on an idea that uses the blogsphere and the social media tool to create awareness of a worthy initiative. The [...]

September 23, 2007

Blogger pitches: How and who?

In the last few weeks, I noticed a common topic popping up on my RSS aggregator. A few bloggers have been discussing views on “how to pitch to bloggers?”
Aaron has asked me to do an “interview” for the video show he has been putting together titled “Princessa and the little lamb” on the topic of [...]

September 15, 2007

Highlights for the weekend

Four highlights for the weekend:
1) MY NEW BOOKS
A quick visit to the bookstore today and I came home with two new books
Think ASEAN! by Philip Kotler, who believes that ASEAN has tremendous untapped potential to become a highly energetic and profitable market and shows case studies on how companies go about penetrating this region.
The Diamond [...]

September 5, 2007

Three interesting posts for today

Three quick interesting posts I picked out for the day-
1) Steve Rubel thinks Geek Marketers are the next BIG thing! And I can see that happening, even in the little island here in Singapore. I know of a few such people here who fit the role Steve described, perfectly.
2) Next, I read with interest, [...]

August 28, 2007

What I am reading and listening to

Sometimes, I marvel at how people connect via various social networks. As of now, I have signed myself up for various services, tried various beta products and stayed on a few great ones. Thanks to Melvin Yuan who first introduced me to Twitter, I am quite addicted to it now.
Facebook, as everyone knows is totally [...]

August 9, 2007

The Affair with Bloggers

While many PR agencies in countries like the US have been including bloggers outreach in their Marketing and Communications plans. (The Nokia Nseries Blogger Relations Programme is a good example). I’ve noticed that not many agencies in Singapore are doing that. There are some who do and do it really well but there are many [...]